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JOPPIE FRIES SOCIAL MEDIA:

A brand that managed to innovate the concept of french fries and make it a main dish instead of a side dish.  Thier portion and special recipe attracted a lot of young people around the concept which characterized the brand as young, vibrant, and fun. That reflected on their social media strategy. The soul of brand that created this innovative idea is the same soul that set the tone for their content and messaging.

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