Dhammah

Dhamma is an app focused on building bonds between families by providing a platform to find the appropriate book based on the recommendation of real reviewers. Wetheloft designed and creatively directed the social media plan, with Arabic written by Mauzoun.

Dhamma is an app focused on building bonds between families by providing a platform to find the appropriate book based on the recommendation of real reviewers. Wetheloft designed and creatively directed the social media plan, with Arabic written by Mauzoun. The branding is inspired by an actual hug. We used lively colors and cheerful photos to demonstrate the warmth of the app.

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